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Cultural reappropriation is an undervalued lever for building competitive African industrial value chains.
Indigo fabric - Photo credit @EyeEm_freepik.com In Africa, culture must no longer be treated as a mere source of soul or symbolism. It can (and must) become a fully-fledged economic resource for African researchers, entrepreneurs, and investors. Our cultures represent vast reservoirs of techniques, symbols, and ancestral engineering know-how which, if strategically reactivated, could form the backbone of powerful, modern industrial value chains . Yet this reality remains lar

Nathalie Daouda
Dec 22, 20255 min read


Fair compensation for African (francophone) experts: an economic and societal challenge.
Photo credit @ Peopleimages.com _ Freepik.com In a world where virtually every aspect of material and intellectual production has become globalized, the question of how African expertise is valued and compensated has become a critical issue. I would like to focus in particular on African Francophone experts (myself included) who, on average, are paid significantly less than their international counterparts, both in local markets and abroad. Yes 😕, I took the time to review

Nathalie Daouda
Dec 22, 20255 min read


Summary of the book Sustainable Capitalism
Discover in a few lines what Sustainable Capitalism represents Nathalie Daouda is an entrepreneur. She designs development strategies for businesses and supports their managers during the implementation phase of the recommendations issued. She has always felt that liberal capitalism is not the best system for growing businesses and simultaneously improving community life. A few years ago, she heard a remark that put all her professional certainties into perspective. Through h

Nathalie Daouda
Oct 18, 20251 min read


Being useful to one's community, I think that is one of the most relevant meanings of life.
And one of the ways to achieve this is through entrepreneurship. This path could be summarized as follows: (1) Identify a gap in the community. (2) Propose a solution that fills that gap. (3) Make a living doing it. However, it must be acknowledged that when you embark on an entrepreneurial career, it's easy to get lost in the throes of the race for financial wealth for yourself. Service to the community can easily become a secondary concern, giving way to quick and easy pr

Nathalie Daouda
Oct 18, 20253 min read


For all women and girls, rights, equality and empowerment - Intervention at IDD2025, at the Ministry of Tourism, Culture and Arts (Benin)
JIF 2025 au MTCA Bénin - 14 mars 2025 Although every word is important in this theme, I will focus on the word empowerment for my reflection, as the subject is so complex. The notion of autonomy is concrete and suggests a state or status of independence of individuals or legal entities, communities and even nations. Independence therefore means not depending on anyone . And empowerment is the process that leads to this state of independence. But what independence are we t

Nathalie Daouda
Oct 18, 20256 min read


Sustainable Capitalism in Question
Sustainable Capitalism, an oxymoron that I enjoy serving to people in the professional world. Because you see, my passion for over 20 years has been planning and deployment of strategic business development plans . I've made it my profession. But I'm also fully aware of my natural and social environment. Combining both sensibilities in a dynamic way has allowed me to find purpose in conducting business. A TECHNIQUE AND A POSTURE So, what I call Sustainable Capitalism is both

Nathalie Daouda
Oct 18, 20252 min read
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